Social Media is a way to share or exchange information, ideas and pictures and videos. According to Nielson, internet users continue to spend more time with social media sites than any other type of sites. The total time spent on social media in the US increased by 99% in one year.
Social Media is the new word of mouth. We don’t talk to each other anymore we Facebook, Twitter, Blog, You Tube, Pinterest - these are only a few social media choices.
Therefore, right, wrong, or indifferent this is reason enough for you to need to participate in this fast paced ever changing word of social media. The concern is the time it takes a business to keep up with social media requirements to be effective. Most business owners find their time is more valuable at doing what they do best which is operating their business. They prefer to leave the social marketing to the professionals like us.